The Daily Life of a Middle-Aged Online Shopper : Second trailer
The second trailer of the anime The Daily Life of a Middle-Aged Online Shopper in Another World (Around 40 Otoko no Isekai Tsuuhan Seikatsu) has been unveiled to take us on the adventures of Kenichi and his new companions.

The anime series The Daily Life of a Middle-Aged Online Shopper in Another World premieres on January 9, 2025 in Japan.
Genre: Shonen, Slice-of-Life/Adventure, Fantasy (isekai)
Synopsis – The Daily Life of a Middle-Aged Online Shopper in Another World
Kenichi, a bachelor in his forties, suddenly finds himself thrust into a fantasy world with no explanation. Confronted with the dangers of a forest full of monsters, he discovers that he possesses the extraordinary power to access a vast online store. Exploiting this ability, Kenichi began trading items from this world for real money, and purchasing modern products via the internet, quickly launching a thriving business.
However, far from wanting to expand his business further, he aspires to lead a quiet and comfortable life, using the power of online shopping to secure his daily life in this new world.
Trailer 2 – The Daily Life of a Middle-Aged Online Shopper in Another World
Staff Animation – The Daily Life of a Middle-Aged Online Shopper in Another World
Author: ASAKURA Hifumi
Studio: East Fish Studio
Director: Yoshihide Yuuzumi (Oneechan ga Kita, Yurumates3Dei)
Writer: Masanao Akahoshi (Freezing, Shinkansen Henkei Robo Shinkalion Z)
Character Design: Hiroyuki Moriguchi
Information about The Daily Life of a Middle-Aged Online Shopper in Another World Manga
The manga Around 40 Otoko no Isekai Tsuuhan Seikatsu (The Daily Life of a Middle-Aged Online Shopper in Another World) by ASAKURA Hifumi (writer) & Umiharu (art) debuted in 2019 at Square Enix and currently has 8 bound volumes in Japan.



The light novel Around 40 Otoko no Isekai Tsuuhan Seikatsu by ASAKURA Hifumi started in 2018 at Tugikuru Editions and has 3 volumes bound in Japan.
source : arafo-tsuhan.com
(c) ASAKURA Hifumi, Umiharu / Square Enix / Around 40 Otoko no Isekai Tsuuhan Seikatsu Project